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  •  Age
  •  Gender
  •  Presence of Children
  •  Parents of High School Students
  •  Household Income
  •  Net Worth
  •  Education
  •  Marital Status (Single, Married, Divorced)
  •  Health
  •  Religion
  •  Language
  •  Ethnicity
  •  Presence of Children (POC)
  •  Gender of Children
  •  Number of Children
  •  Age Ranges of Children:
    • 0-3
    • 4-7
    • 8-12
    • 13-17
  •  Blue Collar/Skilled Tradesman
  •  Business Owner
  •  Executive/Upper Management
  •  Health Services
  •  Homemaker
  •  Middle Management
  •  Military
  •  Nurse
  •  Professional or Technical
  •  Retired
  •  Sales/Marketing
  •  Secretary/Clerical/Administrative
  •  Self Employed/Entrepreneur
  •  Student
  •  Teacher
  •  White Collar
  •  High School/GED
  •  College Degree
  •  Continuing Education Interest
  •  Grandparents in Household
  •  Length of Residence (LOR)
  •  Number of Adults
  •  Veterans
  •  Job Seekers
  •  SOHO/In-home Business
  •  Self-Employed
  •  Career Change Interest

Individual Demographics & Interests

  • Attending Adult Education Classes
  • Country Club Members
  • Current Events
  • Has Health Insurance
  • Uses a CPA or Tax Preparation Service
  • Green Living
  • Pay Per View Movie Usage
  • Pay Per View Sports Usage
  • Family Restaurant Visitor
  • Music & Concerts
  • Concert Goers
  • Music
  • TV / Movies
    • Movie Goers
    • Theater
  • Gaming
    • Casino / Gambling
    • Lottery
  • Video Games
  • Music
  • Sports
  • Theme Parks
  • Business Travelers
  • Cruise Vacations
  • Domestic
  • Family Vacations
  • Frequent Flyer
  • International
  • Time Share
  • Home Furnishings / Decorating
  • Home Improvement
  • Do-It-Yourself (DIY)
  • Home Remodeling
  • Active Lifestyle
  • Aviation
  • Boat Owners/Interest
  • Gun Owners/Hunters
  • Golf
  • Sports
  • Auto Racing (General)
  • Nascar
  • Baseball
  • Basketbal
    • College
    • Professional
  • Football
    • College
    • Professional
    • Fantasy
  • Hockey
  • Skiing/Snowboarding
  • Soccer
  • Tennis
  • Wrestling
  • Sporty Living

Interests

  •  Liberal
  •  Conservative
  •  Democratic
  •  Green
  • Independent
  • Libertarian
  • Reform
  • Non-Declared
  • Independence
  • Republican
  • Registered Voter (party unknown)
  •  Crocheting
  •  Knitting
  •  Needle Point
  •  Quilting
  •  Sewing
  • Wears Contacts/Glasses
  • Beauty/Cosmetics
  • Dieting/Weight Loss
  • Gardening
  • Health
    •  Health/Fitness
    •  Alternative Medicine
    •  Vitamin Users
    •  Pilates/Yoga
    •  Biking/Cycling
    •  Jogging/Running

  • Fashion/Apparel:
    •  Accessories
    •  Kids
    •  Mens
    •  Womens
  •  Personalized Products
  • Smoking/Tobacco
  • Equestrian
  • Technology Interest (“Techies”)
  • Pet Owners
    • Cats
    • Dogs
  •  Adventure Seekers
  •  Bird Watching
  •  Boating/Sailing
  •  Camping/Hiking
  •  Hunting and Fishing
    • Fishing Only
    • Freshwater
    • Saltwater
  •  Hunting Only
  • Philanthropy Interest
  • All Donors
  • Health Donors
  • Political Donors
  • Religious Donors
  • Environmental Donors
  • Wildlife Donors
  • Charitable Donors
  • Non-Religious Donors
  • PBS Donors
  •  Food and Wine Enthusiasts
    •  Food enthusiasts
    •  Wine Enthusiasts
  •  Dining Out Interest
  •  Fine Dining Interest
  • Specialty Foods and Cooking
    • Alcohol Drinkers
    • Cooking (General)
    • Healthy Cooking
  • Collectibles
    • Coins & Stamps
    • General
  • Hobbies (not crafts or collectibles)
  • Reading
    • E-Reader
    • Magazine
    • Non-Fiction
    • Science Fiction
    • Science/Physics
  • Photography
  • History Interest
  • Current Events Interest

 

  • Finance
  • All Investments
  • Annuities
  • Real Estate Investors
  • Securities
  • Stocks/Bonds

Shopper Habits

  •  Credit Card User
  •  Presence of Credit Card Holder
  •  Travel and Entertainment Holder
  •  Bank Card Holder
  •  Premium Bank Card Holder
  •  Retail Card Holder
  •  Gas Card Holder
  •  Specialty Retail Card Holder
  •  Upscale Retail Card Holder
  •  Finance Card Holder
  • All Ailments
  • Allergies
  • Asthma
  • Arthritis/Rheumatism
  • Diabetes
  • Headaches / Migraines
  • Hearing Difficulties
  • High Blood Pressure
  • High Cholesterol 
  • Bill Payments
  • Blogging
  • Gaming
  • Music
  • Online Purchases
  • Social Media
  • Tax Preparation
  • Travel Planning
  • TV & Movies
  • Voice Communication
  • Impulse Buyer
  • Bargain Seeker
  • Coupon Clippers
  • Wholesale Club Member
  • Fast Food
  • Frozen Dinner Buyers
  • Shopaholic
  • High End Electronics Buyer
  • High Ticket Items
  • Household Goods Shoppers
  • Grocery Shoppers
  •  Cell Phone Users
  •  Computers
  •  Electronics
  •  E-Reader
  •  Satellite TV
  •  Wi-Fi Access
  •  Poor
  •  Good
  •  Fair
  •  Excellent

Auto Information

  • Auto Intenders
  • Auto Owner
  • Number of Vehicles in HH
  • Make
  • Year
  • MSRP
  • Transmission / Engine
  • Doors
  • Hybrid Car Owners
  • Luxury Car Owners
  • Acura
  • BMW
  • Buick
  • Chevrolet
  • Chrysler
  • Dodge
  • Honda
  • Kia
  • Lexus
  • Mazda
  • Nissan
  • Ram
  • Subaru
  • Toyota
  • Volkswagen
  • More available…
  •  
  •  Luxury
  •  Non-Luxury
  •  Domestic
  •  Import
  •  Convertible
  •  Coupe
  •  Crossover
  •  Hatchback
  •  Sedan
  •  SUV
  •  Truck / Pickup
  •  Van/Minivan
  •  Wagon
  •  A NEW Automobile
  •  A USED Automobile
  •  Auto Financing
  •  Auto Insurance
  •  Auto Parts and Service
  •  ATV Owners
  •  Cars Owners
  •  Motorcycles Owners
  •  Truck Owners
  • Acura
    • CL
    • Integra
    • Legend
    • More available…
  • Ford
    • Escape
    • Focus
    • Fusion
    • More available…
  • Nissan
    • Altima
    • Sentra
    • Truck
    • More Available…
  • 0-10000
  • 10001-20000
  • 20001-30000
  • 30001-40000
  • 40001-50000
  • 50001-60000
  • 60001-70000
  • 70001-80000
  • 80001-90000
  • 90001-100000
  • 100001-110000
  • 110001-120000
  • 120001-130000
  • More available…
  • Biodiesel
  • Diesel
  • Flex-Fuel
  • Gasoline
  • Plug-In
  • Electric/Gas
  • Hybrid
  • Car
    • Convertible
    • Coupe
    • Hatchback
    • Sedan
    • Wagon
    • Crossover
    • Full Size
    • Mid-Size
    • Small
  • SUV
    • Full Size
    • Mid-Size
    • Small
  • Truck/Pickup
    • Full Size
    • Mid-Size
    • Small
  • Van/Mini-Van

Homeowners and Renters

  •  All Homeowners or Renters
  •  Pool Owners
  •  Sale Date
  •  Year Built
  •  First Time Homeowners
  •  Mortgage Present
  •  MortgageAmount
  •  Mortgage Interest Rate
  •  Mortgage Loan Type
  •  Home Value
  •  Home Equity Estimate
  • Under $25,000
  • $25,000 – $49,999
  • $50,000 – $74,999
  • $75,000 – $99,999 
  • $100,000 – $149,999
  • $150,000 – $199,999
  • $200,000 – $249,000
  • $250,000 – $499,999
  • $500,000 – $999,999
  • $1,000,000+ 
  • Stand Alone Second
  • Assumption
  • Cash
  • Building/Construction Loan
  • Credit Line/Equity
  • FHA
  • New Conventional
  • Private Party
  • Refinance
  • Seller Take Back
  • VA
  • Unavailable Financial Type
    • Adjustable
    • Fixed Rate
    • Variable
  •  Under $25,000
  •  $25,000 – $49,999
  •  $50,000 – $74,999
  •  $75,000 – $99,999
  •  $100,000 – $149,999
  •  $150,000 – $199,999
  •  $200,000 – $249,000
  •  $250,000 – $299,999
  •  $300,000 – $349,999
  •  $350,000 – $399,999
  •  $400,000 – $449,999
  •  $450,999 – $499,999
  •  $500,000 – $599,999
  •  $600,000 – $699,999
  •  $700,000 – $799,999
  •  $800,000 – $899,999
  •  $900,000 – $999,999
  •  $1,000,000+
  •  Multi-Family Dwelling
  •  Nursing Home
  •  Retirement Home
  •  Single Family Dwelling
  •  Trailer Court
  •  1%-9%
  •  10%-19%
  •  20%-29%
  •  More ranges available…

Household Information

  • Under $20,000
  • $20,000 – $29,999
  • $30,000 – $39,999
  • $40,000 – $49,999
  • $50,000 – $59,999
  • $60,000 – $69,999
  • $70,000 – $79,999
  • $80,000 – $89,999
  • $90,000 – $99,999
  • $100,000 – $124,999
  • $125,000 – $149,999
  • $150,000 – $174,999
  • $175,000 – $199,999
  • $200,000 – $249,999
  • $250,000 – $299,999
  • $300,000 – $399,999
  • $400,000 – $499,999
  • $500,000 Plus
  • $20,000
  • $30,000
  • $60,000
  • $80,000
  • $100,000
  • $120,000
  • $140,000
  • $160,000
  • $180,000
  • $200,000
  • $300,000
  • $400,000
  • $500,000
  • $700,000
  • $800,000
  •  $900,000
  • $1,200,000
  • $1,800,000
  • English
  • Spanish
  • Chinese
  • German
  • Others available
  • Buddhist
  • Catholic
  • Greek Orthodox
  • Hindu
  • Islamic
  • Jewish
  • Lutheran
  • Mormon
  • Protestant
  • Country of Origin (Hispanic Only)
  • Ethnicity
    Ethnic Groups:
  • South Asian
  • African American
  • Central & Southwest Asian
  • Eastern European
  • Far Eastern
  • Hispanic
  • Middle Eastern
  • Jewish
  • Mediterranean
  • Native American
  • Pacific Islander
  • Scandinavian
  • Western European
  • Industry Type
  • Job Title
  • Number of Employees
  • Sales Volume
  • SIC Code
  • Years in Business
  • 07 – Agricultural Services
  • 15 – Building Construction (Contractors)
  • 23 – Apparel, Finished Products, etc.
  • 58 – Eating and Drinking Places
  • 70 – Hotels, Rooming Houses, Camps, etc.
  • 87 – Engineering Accounting, Research
  • Full list can be provided upon request
  • Business Owners
  • C-Level Executives
  • IT Professionals
  • Medical Professionals
  • Sales & Marketing
  • More Available…
  • Small Business
  • Female Owned
  • Franchise
  • Hispanic Owned
  • Minority Owned
  • New Business
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